Pandora: Carbon footprint of lab-grown diamonds
Type: Company & asset support
Timeline: 2025-2026
About Pandora: Pandora is the world’s largest jewellery brand, specialising in the design, crafting and marketing of accessible jewellery made from high-quality materials. Pandora crafts its jewellery with 100% recycled silver and gold, while its lab-grown diamonds are produced with renewable electricity. The company has also committed to climate-related science-based targets, including to halve greenhouse gas emissions across its value chain by 2030.
Our work: Raison partnered with Impact Business Modeling SystemTM, to support Pandora in calculating the product carbon footprint of its lab-grown diamonds and select items in the Pandora Era and Infinite collections as well as supporting the development of Pandora’s approach to product-level carbon footprint communication.
Our contribution:
- Supported Pandora in calculating the life-cycle carbon emissions of its lab-grown diamonds and select rings in accordance with ISO14067:2018 and other ISO standards
- Contributed to translating complex product-level climate data into practical consumer-facing information
- Contributed to ensuring communication in accordance with ISO14026 including substantiating relevant comparative claims
“
Raison and IBMS were key to the successful launch of the 5th C, our carbon footprint labeling for every Pandora Lab-Grown Diamond. They brought leading expertise in life cycle assessment and research, and the collaboration was seamless, practical, and well-timed. They delivered their work with dedication, professionalism and integrity.”
Mads Twomey-Madsen
SVP Global Communications & Sustainability, Pandora
